One Stop Invention Shop

Mail order catalogs can be a startup inventor’s surefire route to success

admin — Mon, 20 Feb 2012 06:01:06 +0000

Mail order catalogs have long been one of the top ways for inventors to sell their products. Catalogs can be used to accomplish several goals:

They let you sell to a small market that can’t be reached in any other way.

They help you create initial sales momentum. Often, retailers are reluctant to handle a product until it has some degree of sales success.

They can be your primary sales channel.

Virtually any type of product can be sold through catalogs. Since most catalogs are aimed at specific niches, catalogs work best for inventors with specialty products. Products suited for catalogs usually have four characteristics:

1. They meet a need buyers already know they have. People skim catalogs and only notice products that catch their interest. That happens when the product meets a specific customer need.
2. They have a new or unique positioning statement. Most people think of products in categories. A consumer might see a new sleeping pillow and think it’s just like the neck-bracing pillows sold in the past. Your product has to stand out in the market.
3. They are easily understood. You’re lucky if readers even give your product a glance. Your invention needs to be understood in one to two seconds, or the prospect will move on.
4. They are priced appropriately for the catalog. Products priced from $12.95 to $29.95 do best in general-merchandise catalogs. Specialty and premium catalogerss favor products priced from $40 to $500. Catalogers look carefully at how many dollars a product generates relative to the space it occupies on the page.

Find Your Target

Catalogs cater to specific audiences with a narrow product line. Levenger, for example, is a catalog of upscale products for serious readers. Find catalogs that sell to your target audience, sell products priced similarly to yours (economy, midrange, or premium), and sell products that are complementary to, but not the same as, yours.
Get a copy of each catalog, and look at the different products to find where yours fits. Double-check that each catalog’s target market and pricing fit your product. Then make a list of the top 10 catalogers to which you will send presentation packages.

What to Send

You typically won’t need to send a sample product. Catalogers often prefer to see a brochure or sales flier and price schedule first, then request a sample if they are interested in the product.
When you mail your package to the catalog company, include a mock-up of a typical page from the catalog that features your product alongside other complementary products already in the catalog. This shows the catalog buyer how your pricing and product features are a perfect fit.

Create a clear visual that lets people immediately connect to your product. This image can be of the product itself, or it can be of the situation the product solves. For example, people easily understand from a product picture the dispensing racks that hold multiple drink cans in the refrigerator. But they may need a visual of a dandelion-removing tool in action to quickly understand how it works.

Match the style of copy on your sales materials to the style of each catalog. Many marketers who sell to various catalogs custom-write their materials each time. Having the right style helps persuade buyers that your product is perfect for their catalogs.

If you have any past publicity, include it in your presentation. If you don’t have any, manufacture some. Host an event–it doesn’t have to be big-that allows people to use your product, and then ask them to offer testimonials. For example, you could organize a 5-kilometer bike ride for 10 people to showcase a new, more comfortable bicycle seat.

How to Send It

When you send your package is just as important as what you send. Catalogers typically decide to buy products only once or twice a year, when they are laying out their new catalogs. Often, this date could be four to five months before the catalog is actually printed. Find out when a cataloger finalizes its product decisions, then mail to the catalog twice: two months before the final date, and again two weeks before the date. Mailing two months before will help get your product considered in the regular decision process. Mailing two weeks before the deadline puts you in front of catalog buyers right when they are trying to fill last-minute holes in the catalog.

Before sending your package, find out the name of the buyer for your type of product. If you call and ask, most catalogs will tell you. If you don’t know who the buyer is, you won’t know if your information reaches the right person, and you won’t know who to call when following up.

Catalogers don’t want products everyone else has. You can often get a foothold in the market if you tell buyers your product will only be in one or two catalogs the following year. This gives them a little more incentive to buy, and it allows you to ask the buyer for a response by a certain date so that you can contact other buyers if the first catalog doesn’t want your product.

Is It Worth Your While?

One of the biggest advantages of catalog sales is that you have few expenses other than manufacturing costs. There are minimal sales and marketing expenses, which in most other marketing channels consume 20 to 40 percent of your sales dollars. You will probably make money as long as you can sell your product for 50 percent more than your manufacturing cost.

The only major expense is that catalogers often ask you to pay part of the printing cost. This should be no more than 15 percent of your projected sales volume. If the printing costs are too high, you can frequently negotiate a better deal. Tell the cataloger you’ll pay with free goods; for example, you’ll include 15 percent extra merchandise with each shipment to pay for printing.

Many catalogs have gone out of business recently, and many more are operating on a shoestring. Ask for credit references, and don’t pay for printing before the catalog is printed-pay only in free goods or discounts off your invoice.

Sustaining Success

As a rule, catalogers change a substantial number of product offerings every printing. So unless your product is a top seller, you can expect to be dropped from a catalog every now and then. You can minimize the roller-coaster effect of catalog sales by creating strong relationships with buyers. Ask buyers what their goals are for the next issue and what you could do with your product to help them meet their objectives. You should also:

Create variety. Catalogers don’t like to have the very same products as other catalogs, so offer your product with several variations for catalogers to choose from. You can offer different colors or a few new features, or pair the product with different complementary items. A painting tool, for example, might come with a paint-can opener one season and a masking aid the next.

Add catalog customers. You may have offered an exclusive contract to a cataloger for the first year of catalog sales, but you can only grow your business by adding catalogs on a regular basis. Find new target catalogs, and keep going after them.

Support the product. Your value to catalogs declines rapidly if you have quality or return problems. Most companies try to overcome this by directing product returns to themselves. Give consumers a toll-free number to call for questions and problems, and provide instructions on returning a product to you. You want to clear up every problem on your own to avoid conflicts with the catalog.

The drawback to catalog sales is that your product is exposed to a wide variety of people. Potential competitors can see your product, realize it has potential and decide to compete with you. You should at least have “patent pending” status before approaching catalogers, or you risk someone taking your idea.

Key Resources

http://onestopinventionshop.net/books/catalog-lists/List of catalogs relevant to inventors. Cost os $39.95. Included are catalogs from thee markets:

Baby Products,
Men and Women’s Clothing
Camping Equipment and Supplies
Campers, Off-road and RV Accessories
Fishing Equipment and Supplies
Garden and Lawn Supplies and Equipment
Novelty Gifts
Gifts
Hunting Equipment and Supplies
Jewelry and Costumes
Kitchenware
Office Products and Supplies
Pet Accessories and Gifts
Toys and Games

Response magazine www.responsemagazine.com (714-513-8400): In addition to mail order catalogs, this magazine covers infomercials, direct-response short-form ads and TV shopping networks. It also sponsors a yearly trade show where inventors can meet with direct-response marketers who license inventors’ products.

Sales Reps for Office and School Supplies

admin — Sat, 18 Feb 2012 21:02:19 +0000

Trying to break into the Office and School Supply Market? Our list of over 80 sales reps can help you set up your own sales rep distribution network! At only $24.99, you can’t miss this great deal if you have an office or school product!

Buy now.

Web Design and Web Hosting for Inventors

admin — Sat, 18 Feb 2012 07:43:55 +0000

Got an invention? Get a website!

Edie Tolchin, aka “The Sourcing Lady” (sm), owner of EGT Global Trading (www.egtglobaltrading.com), providing product safety, China sourcing, manufacturing and importing services since 1997, has joined forces with Ken Robinson, to now offer website design, development, search engine optimization, and web hosting for inventors via www.widgetsontheweb.com. Contact either Ken (kenrbnsn@widgetsontheweb.com) or Edie (EGT@warwick.net) and…

Get your product out there!

Old Product Areas Ripe for Invention

admin — Sun, 05 Feb 2012 06:01:11 +0000

Inventors often look at big new ideas with big needs but sometimes you can find a way to create a product idea in an old category and have some success. I live in Minnesota and some years ago I started seeing many people with the new style of ear muffs that wrap around the back of the head, the 180s, www.180s.com. They look great. Most people don’t realize this high style line was originally put out by a couple of inventors. You don’t need a high tech product, or even a product that is hard to make. Hopefully this story will inspire you to get out with your idea and see if you can make it.

Inventors: Ron L. Wilson II, 38, and Brian Le Gette, 38, co-founders of 180°s LLC in Baltimore

Product Description: The 180°s Ear Warmers aren’t your typical earmuffs-they have been modified to fit around the back of the neck rather than over the head so users don’t mess up their hair.

Start-Up: About $7,000 to finance the first 250 test units and approximately $100,000 (raised from 18 graduate school friends and other private investors) to launch the company in 1995

The Challenge: Launching an innovative product with a strong consumer need despite limited capital

Before Ron L. Wilson II and Brian Le Gette got into the earmuff business, the product category had become stagnant in terms of innovation–winter after winter, people warmed their ears by donning the same old style of earmuffs. But this tired product category spelled opportunity for these partners, who were sure they could catch consumers’ attention with a better solution. From getting financing to test-marketing the concept, here are the steps they took to launch their innovative product:

Steps to Success

1. Draw upon your experience. Wilson first got the idea for the 180°s Ear Warmer in 1986 while attending Virginia Polytechnic Institute and State University in Blacksburg, Virginia. His ears were cold, but he didn’t want to wear something that didn’t look good. Because of his personal experience with traditional earmuffs, Wilson knew an improved version that was stylish and hairdo-friendly would be successful.

2. Consider improving a product that hasn’t had much innovation. The 180′s Ear Warmer idea had a key success criterion: “We were looking to reinvent a product where the existing products were stale,” Le Gette says. “Nothing new had happened [in the market] for years.”

3. Make sure there’s a market for your product. “We knew people had cold ears but didn’t want to wear hats or earmuffs because they ruined their hair,” Wilson says. But to ensure the market was right, they polled friends, family and acquaintances.

4. Offer customers a product with perceived value. New products fall into three categories: low-priced goods that sell at mass merchandisers, midrange products that sell at specialty stores, and high-value products that target high-end shops. Because inventors without capital usually have trouble investing enough in manufacturing to keep prices down, they need a high-value product that can sell for a higher price. In this case, the 180°s Ear Warmers sell for $30 vs. $3.50 to $6.50 for regular earmuffs. As long as customers believe your product has value, they’ll spend more for it.

5. Produce tangible results that show your product will sell. Wilson and Le Gette initially sold 250 of the Ear Warmers at their graduate school, the University of Pennsylvania, during a cold winter. “We sold [them] on campus out of a cooler with a thermometer in front showing the temperature,” Wilson says. He and Le Gette used the profits to produce another 750 units to sell on campus.

6. Raise enough capital to launch the product. Once they had some sales, Wilson and Le Gette asked friends and classmates for money-and raised $100,000. Other options might have included either bank financing or acquiring an SBA loan. Inventors without cash can also choose to launch in disadvantaged neighborhoods, where loans and grants are available.

7. Use the edge you’ve developed to market other new products. Wilson describes the 180°s concept as “products that help people deal with the elements.” All of their new products build on this tradition–innovative new ways to stylishly deal with the cold.

How to Successfully License a New Product or Invention

Sales Reps for the Automotive Market

admin — Sat, 04 Feb 2012 21:59:43 +0000

Trying to break into the Automotive Market? Our list of over 160 sales reps can help you set up your own sales rep distribution network! At only $24.99, you can’t miss this great deal if you have an automotive product!

Buy now.

Selling into the Pet Market

admin — Thu, 05 Jan 2012 06:01:08 +0000

People think of the pet store market as primarily Petco and PetSmart and then a large number of small stores, but pet products are actually sold in many other locations including convenience stores, big box retailers like Wal-Mart and Target, and even grocery stores. So the market is wide open, and the interest in pet products is sky high as people are spending more and more money on pet accessories. So now is a great time to proceed with a pet product.

Trade Magazines

I always like to recommend that people start their marketing and sales program early, even before a product is completely developed, by subscribing to the industry trade magazines. These magazines tell you about the industry, often give you names of key buyers, distributors and manufacturers reps, and provide an outlet for your new product announcements when your product is ready to sell. The pet market has three strong trade magazines:

Pet Age: http://www.petage.com/
Pet Business: http://www.petbusiness.com/
Pet Products: http://www.petproductnews.com/

When you start reading trade magazines be sure to look closely in the new product announcement sections for pet businesses near where you live. You might be able to make some contacts at that business just by showing up and talking to the marketing and sales people. Send away for literature on products in your category as you might get letters from manufacturer reps in your area who could later turn into key contacts.

Trade Shows

The industry also has a major trade show, the Global Pet Expo, held this year from February 29th to March 2nd at the Orange County Convention Center in Orlando Florida. The show is a great place to meet possible buyers from all the major companies and many buyers of smaller stores. If you are not quite ready to exhibit it is still a great show to attend, just tell the show you are planning on introducing a product the next year and that you would like to attend the show to see what it is like.

Pet Distributors

Pet products are often sold through distributors and there is an active distributor association: the Pet Industry Distributor Association, www.pida.org. Their site also includes a list of all the distributor members at http://www.pida.org/memberdirectory/index.cfm#product.

This is an excellent site with a great deal of information about the industry and it has many useful links. You can sell directly to the distributors or sell to distributors through manufacturers’ representatives.

Manufacturers Sales Representatives

There are a large group of manufactures’ sales representatives that sell pet products. Often the reps concentrate one market, such as convenience stores or Petco and PetSmart so you can end up with a large network of representatives to sell your product. The best way to find sales reps is to attend a trade show. If you don’t have a booth, you can still meet reps by talking to people at tables in the snack area, and by going to small booths and asking who the sales reps are for your geographic area. If you can find one or two reps in your area to support you, often they will help you set up a strong rep network.

If you can’t get to a show, the best way to find reps is to get subscriptions to the trade magazines and send away for literature from every product remotely connected to yours. When you receive literature, often it will contain the names of local reps. Contact the reps and arrange to meet him for lunch or a late afternoon coffee or drink and then see if he will represent you.

If those two approaches don’t work you can also buy a sales rep list from One Stop Invention Shop by going to the site http://onestopinventionshop.net/books/sales-reps/ and purchasing a list on pet market sales reps for $24.99.

Selling to Petco or Petsmart

Often your best bet on selling to these companies is to use a manufacturers’ representative that has purchasing contacts. But you can approach either company on your own too.

Contact the Petco corporate offices by letter: Petco Animal Supplies, Inc., 9125 Rehco Rd., San Diego, CA 92121; or by fax: (858) 784-3489. The company’s main phone number is (877) 738-6742.

Petco also has a web site where inventors can submit their idea,
https://partners.petco.com/cs/vportal/custom/not_doing_business.htm explains how to submit and idea and the web page http://petco.mysourcingcenter.com is the page you go to when you are ready to submit your idea.

Petsmart is a little more difficult to get into. You can try mailing a sample to the company headquarters: Petsmart, 9601 N. 27th Avenue, Phoenix, Arizona 85027 Phone: (623) 580-6100. I found you have a better approach by locating a Petsmart buyer on LinkedIn and then sending information through an email or mail to the buyers, who are mostly located at the companies Phoenix headquarters. These two pages will help you find a buyer: www.linkedin.com/title/associate+buyer/at-petsmart/ and www.linkedin.com/title/buyer/at-petsmart/. If you don’t have a LinkedIn account you will need to set one up.

Sales Reps for Pet Products

admin — Wed, 04 Jan 2012 22:30:28 +0000

Trying to break into the Pet Product Market? Our list of over 100 sales reps can help you set up your own sales rep distribution network! At only $24.99, you can’t miss this great deal if you have a Pet product!

Buy now.

How to Approach Sales Reps

admin — Mon, 02 Jan 2012 06:01:39 +0000

Most inventors need to sell their product through sales reps primarily because they don’t have the market contacts they need to sell the product on their own. Reps are always interested in finding new lines, but that doesn’t mean it is easy to sign them up. Reps are only interested in your line if they will make money from it and your product will add to their reputation. So don’t take it for granted that you will easily land reps. Instead be prepared to create your best opportunity for success.

Points to Know About Reps

They want to be sure they can make at least $10,000 a year off your product
They will want an exclusive agreement in their territory for the markets they serve
For most consumer products they will want a commission of 10 to 12%
Reps consider their customers to be the keys to their business, so you must realize that the reps will take the customers side on most issues
If reps aren’t being successful with your product they won’t spend time on it. You need to be prepared to change reps when they don’t produce revenue for you

Generating Interest

Whether you develop you own list of reps, (http://onestopinventionshop.net/blog/2011/02/setting-up-a-sales-rep-network/) or buy a rep list (one stop invention shop has a large number of rep lists for sale http://onestopinventionshop.net/books/sales-reps/), you have to start by getting the reps interest. Often, even reps in your area, or reps recommended by retailers in your area will ask for some information prior to talking further with you. The best way to respond is through email. But don’t load the email up with a lot of attachments. Instead put everything in the body of the email, including the pictures. Remember your goal in the first email is not to sell the rep on the idea of carrying the product, the goal is just to get them to talk further with you. I found the short simple email gets you the best results. Try to cut down the file size of all the pictures so that the email opens as quickly as possible.

Your email should include:

A short statement that you have a new product and that you are looking for reps to sell into a market, state what you market is
A picture of the product, outside the package in use if possible
A picture of the product in its packaging
A picture of the product on the store shelves
The product’s suggested retail price
A short list of the products benefits
A list of major sales achievements to date
A statement that if the reps would like to know more or would like to receive a product sample to call or email you

Follow-up

Once you have a representative interested start by checking them out to show your professionalism.

Ask the following questions:

What are you target accounts?
How many products are in your line?
What are those products?
How many sales people are in the organization?
How long have they been in business?
What was the last new product the you took on?

If the rep looks promising then you have three options.

Give out additional information on the phone and through email and send a sample.
Answer all his or her questions and the send a complete package of information that they can then use to decide if they want to carry your product. The package should include a sample product, pricing packages, store displays and brochures, both for store owners and to be used at small regional shows or literature the reps can use to present products to retailers. Also include a list of frequently asked questions, and details about where the product has been sold to date, or if you don’t currently have sales show whatever research you have to done to date.
Offer to work with the rep to create a special package to launch at their three top customers. This package should be to help generate sales at the stores. It could be an in-store demonstration, as special interactive display, a contest of some sort with a meaningful prize, or a package sale where you offer a complementary product, either from you or from another vendor, to generate sales. You might also decide to guarantee sales, which means that you will take the product back if the product doesn’t sell at the first three retailers.

As you probably already know, the more steps you take to land a rep the better off you are. Reps can sell a product for you for years and the upfront costs to get them started is very important.

Personal Visits vs. Phone Calls

Most of this work can be done over the phone, but if at all possible I recommend you visit your first one or two potential reps in person. You may be doing something wrong, you may have items you have neglected, or there might be steps you could take to improve your chances. All of these items might come out in a personal visit while they might not come out in a phone call. The other reason for a personal visit is that reps are often reluctant to take on a product line where you don’t have any other reps or an established network of retailers. A personal visit gives you a chance to build rapport with reps and that rapport might help you land your first rep.

Be sure to visit the page http://onestopinventionshop.net/books/sales-reps/ to see what types of rep lists are available from One Stop Invention Shop for $24.99 each.

Quick Strike Marketing Tactics for Inventors

admin — Tue, 20 Dec 2011 06:01:03 +0000

1: Identify the Right Target Market

Identifying the right target market can often be the difference between success and failure for new products. The right market will be more willing to accept, and ready to pay more for, the right product, and the wrong market will be slower to accept your product and will require more marketing efforts, cutting down on your profits. So choose your target market carefully. There are many factors that determine the right target market, and this part will cover two important factors: market size and pricing.

When you determine your market you need to answer these questions:

Who are your customers? (income level, gender, hobbies, etc.)
Where do they live? (city, state, region, or country)
How will they find you? (they belong to an online community, read a certain newspaper, go to certain stores, etc.)

Markets that are the right size for inventors

While many inventors want to enter a big market with lots of customers, this is most often a mistake. Your marketing efforts (unless you have a huge marketing budget) will probably be more like a drop in a bucket than a big splash and it is unlikely that consumers will notice.
You want to choose a market small enough that you can make that market notice your marketing efforts. As your budget grows, your market can expand, but you need to consider what funds and time you have now for marketing your product.

Your market maybe be local, or include specialty shops or boutiques. You may sell just through one retail outlet or through catalogs to begin with.

These Quick Strike Methods should give you a good start in bringing your product to market. Bringing a product to market is difficult, but also exciting and has potential for great rewards. At any point if you need help, let me know. Even if I personally can’t help you, the One Stop Invention Shop has a great team of associates that handle all aspects of inventing, from prototyping, patents, manufacturing to selling or licensing your product.

Pricing is aligned with inventor’s costs

Most inventors don’t realize all the hidden costs in selling a product. For instance, selling to retailers through distributors means both the distributor takes a percentage of the wholesale price (sometimes more than 30%) and then retailer often takes 50% of the retail price (double the wholesale price). So if you decide to sell products this way, which many inventors do, you need to make sure that your target customers are willing to pay a high enough price so that you can produce your product and still make a profit on only 70% of the wholesale price, or 35% of the retail price.

You need to do market research to determine what price consumers are willing to pay and if they aren’t willing to pay a price that allows you to make a profit, you either need to choose different target customers who are willing to pay more, find a different distribution channel, or rework your product so it is cheaper to make, but still valued by your target customers.

2: Generate Quick Sales

When you introduce your product, you want to generate quick sales because building a history of sales, even just in one or two outlets, helps you convince other sales outlets to carry your product. But once you start selling, you need to commit yourself to continually growing your sales. Stores, catalogs, reps and distributors look for hot, up-and-coming products, and if your sales are always growing, you will have a much easier time expanding your sales network. If your sales stagnate, people will think your product has reached its peak.

Look for Small or Specialized Outlets

Small specialized stores can be a great way to get sales going, but it can be hard to find these stores. Specialized stores often have a loyal clientele who are willing to try new products and pay a higher price.

Sell Local

Selling local is the most common way to generate quick sales. You can personally contact store owners who may take your product on because it is a local product. You yourself can do in-store appearances, demonstrations or trials to get people to buy your product. And local news sources like to carry stories about local inventors so you can easily generate publicity. Selling locally can help you cheaply generate interest in your product and build a history of sales to launch your product regionally.

Using Catalogs

Catalogs are one of the most inventor friendly sales outlets in that they don’t mind one-product companies, marketing expenses are very low and it puts your product on an equal playing field with all other products in the catalog. Also most target customer groups have their own catalogs, which allow you to reach a national audience with minimal expense.

Partner with Reps

Once you build your initial sales success, say in local stores, start expanding your sales by partnering with sales representatives. They will cover sales in other areas, while you can continue you serving your local stores. You can even continue to build your sales rep network to sell nationally.

3: Create a Strong Market Presence

As I wrote in part 1, you want your marketing efforts to be more of a splash than a drop in the bucket, but how do you do that? The following items are ways that help you build sales and generate interest in your product.

Tactics that Help Brand Your Product

Branding your product means creating a name, logo, slogan or anything else that creates a strong association with your product or company. This is used to create trust and loyalty which contributes to repeat sales and word-of-mouth advertising.
Some ways to create branding are:

Point of purchase displays – these are special displays near your product in a store, almost like advertising. They come in different forms but are often cardboard and are on the floor next to your product.
Clever product name – the name of your product should grab attention and be easy to remember. Sometimes having an edgy or funny name will get people to talk about your product, but having an edgy or funny name is not appropriate for all types of products.
Slogans – slogans are almost a second name for some products and helps reinforce the brand.
Endorsements – A celebrity can sometimes help brand the product by associating your product with someone customers trust or admire.

Packaging

In most sales channels, your packaging is your salesperson. Unless you provide in-store demonstrations, no one is going to push your product in a retail setting. That is why you need to create attention-grabbing packaging that effectively sells your product. Most purchase decisions are made in a few seconds, so if your package doesn’t quickly communicate your product’s benefits, your sales will not go well.

Publicity

Publicity is a great way to get a lot of attention. One of the great things is that publicity can be free. If you can interest news sources in your product, you, or in the story behind you and the product, there is a good chance they will do a story about you and your product.
You can also do contests, trials, and other events to promote your product and invite news people to the event. For instance, do you have a new bike product? You can organize a bike event, even for a favorite charity if you’d like, and have people try out your product.

Keep Marketing Expenses Below 10% of Sales

Marketing can be very expensive, but it doesn’t have to be and inventors, especially when they are just starting out, need to be careful of how they spend the limited dollars they have allotted to marketing.

Low Cost, Even Free Marketing Tactics

Publicity, like I mentioned above, can be a free way of exposing your product, but there are many more low cost tactics. In store demonstrations allow you to build sales by investing only your time. You can also see if bloggers or websites will review your product and post their review online if you send them a sample.

Networking with Others

Today’s social media world makes it very easy to network with your potential customers. There are probably Facebook pages for your customer group and by getting involved you can exposure yourself and your product to a large group of people. Social media also has a large potential for creating word-of-mouth advertising as people share things they like.

Select Small Markets with Easy Communication

By choosing smaller markets, your marketing expenses will be much lower. Smaller markets have fewer publications and websites, so you will need to place fewer ads and the ads are also inexpensive. Ideally, you want a market with publications and websites that have good readership, so you can be sure that your ads are reaching potential customers. Also, you can offer to write articles for these media outlets and list your web address and that you invented such and such a product in your bio info.

Catalog List

admin — Sun, 04 Dec 2011 19:52:48 +0000

It can be hard to find catalogs to sell your product through and putting together a good list can take hours. But why do all that hard work when you can just buy a list from us at a modest price? Click on the link below to purchase.

Complete Catalog List for just $39.99
Includes:

Baby Products, Men and Women’s Clothing
Camping Equipment and Supplies
Campers, Off-road and RV Accessories
Fishing Equipment and Supplies
Garden and Lawn Supplies and Equipment
Novelty Gifts
Gifts
Hunting Equipment and Supplies
Jewelry and Costumes
Kitchenware
Office Products and Supplies
Pet Accessories and Gifts
Toys and Games