Keys to Invention Success Three Keys to Invention Success 1 relates to what I call the GEL Factors of Inventions, Great Customers, Easy Sales and Long Life. When you learn to recognize those conditions for each invention you'll be on your way to being a serial inventor, able to come up with … [Read more...]
Overcome Resistance to Inventions
Overcome Resistance to Inventions Overcoming retailer resistance is a challenge that faces every inventor, and especially inventors with a new product category. Here is a story I originally ran in Entrepreneur in 2005, but the inventor and category have continued to thrive so I think the story … [Read more...]
Three Keys to Invention Success 2: Easy Sales
Three Keys to Invention Success 2: Easy Sales Looking for Sales Reps? Check out http://onestopinventionshop.net/books/sales-reps/ Three Keys to invention success revolve around what I call the Gel Factors, Great Customers, Easy Sales, and Long Life. If your product fits those three categories … [Read more...]
Three Keys to Invention Success 1 – Great Customers
Three Keys to Invention Success 1 Looking for Sales Reps? Check out http://onestopinventionshop.net/books/sales-reps/ Three Keys to Invention Success 1 relates to what I call the GEL Factors of Inventions, Great Customers, Easy Sales and Long Life. When you learn to recognize those conditions … [Read more...]